The Principle Of Attention In Clothing Display

It refers to placing merchandise in a professional place, making it a place for clothing display with emphasis.

The application of the principle of attention is to stimulate the interest of consumers. It can make some parts more conspicuous by means of some equipment and appliances, so as to attract consumers to browse the store goods in the exclusive stores. This display method has the theme of appeal, which is effective and effective.

Now list the following categories of clothing display for your reference.

Window display and window display should be aimed at attracting customers to enter the shop.

Attention should be paid to two points in window display: the atmosphere created by the goods and intentions stored in the store can be conveyed to consumers in an easy way, and at the same time, consumers will have the desire to associate and buy.

It should be combined and changed along with seasonal changes and holidays, enriching the content and atmosphere of the storehouse and attracting popularity.

Display cabinets and display cabinets are mainly used for displaying high-grade products and more beautiful small and medium-sized articles.

For display cabinets, do not just display items side-by-side, but also think of sensory effects.

Small objects that guests want to touch by hand can be displayed in display cabinets.

Display rack and display rack are used to display rich and varied products.

For the display rack, we should pay attention to sorting the goods, and best reflect the subtle differences between the products.

Promotional items are also suitable for display on display shelves.

Chen Lai Tai, Chen Li Tai is generally used to display more special commodities or small items, and it is also suitable.

Sale of goods and seasonal recruitment or sale.

The choice of four dimensions of diversity, immediacy, density and innovation of the channel, such as sales growth and profitability, etc.

In order to improve the sales effect, the design of shop advertising must be considered from the customer's standpoint so that it can play the role of intelligence that tells customers what they want to know.

The advertising of POP cards and display cards should be aimed at promoting customers' motivation to buy, recommending relevant products or emphasizing the sale of special products.

Generally speaking, the written word should be limited to 15 words, not more than 3 lines.

Store guidelines, store guides should enable customers to easily see where goods are being sold at a distance.

At the same time, the use of non coercive power of channel members increases the economic satisfaction of the members of the focus channel; the use of coercive power reduces the economic satisfaction of the members of the focus channel.

Finally, there is a negative relationship between conflict and cooperation, that is, the more frequent and more serious the conflicts among channel members, the more directive signs can be placed on top of the head.

Commodity description, commodity description should indicate the relationship between size and symbol, or display material, structure, use, use method and other commodity knowledge.

Generally speaking, manufacturers adopt different distribution strategies (intensive distribution, selective distribution and exclusive distribution), which have a great impact on the pricing and promotion of products, thereby affecting the performance of distributors.

The trade descriptions can be illustrated by diagrams, making them simple and clear.

Service slogans and service slogans are the guidelines and motto of store service guests.

Service slogans should be displayed in regulations or slogans. The content should be concise and attractive, usually not more than three lines.

To sum up, the exhibition is for one.

This is a crucial position. I hope your boss can make good use of it and increase turnover.