China'S Textile And Apparel Exports To Russia Are Accelerating To Branding And High-End Markets.

It is affected by rising labor costs and lower order rate.

Most of them are short and medium orders.

These short and medium orders directly reduce the export profits of enterprises. In order to raise the prices of products, textile exporting enterprises begin to focus on brands and go to the high-end market.

Companies dare not take long orders.

It is understood that most textile export enterprises in the hands of orders are less than a month, or 1~3 months of short and medium orders, more than 6 months long orders are scarce.

From the textile enterprises' participation in the Canton Fair, overseas buyers mostly focus on short and medium orders, while long orders are relatively few.

These short orders and small orders can help enterprises adjust their product structure at any time according to market feedback. Large orders do not have such advantages.

Moreover, small order products can better adapt to market changes.

In addition, under the influence of international market economy, consumers' purchasing power is not strong, and market demand is limited. Overseas buyers prefer small orders.

Focus on high-end brand development

Textile export enterprises have received a large number of short and medium orders, and these short and medium orders have greatly reduced their profits compared with long orders.

In order to improve the export profits of enterprises, more and more textile export enterprises begin to pay attention to brand research and development, and go to high-end market.

At present, China's apparel industry accounts for a small share of the global market, plus China.

With the increase of raw material prices and the increase of labor costs, all kinds of grim situations have forced us to accelerate pformation and upgrading.

Strictly grasp the design innovation of products, and strive to build their own brands.

In order to reduce production costs, some textile exporting enterprises pfer orders to areas where labor costs are low.

According to the survey, it is manufactured in Shanghai.

With high cost, the company has pferred orders to some of the lower quoted foundries in Zhejiang. Currently, it is attacking emerging markets such as Russia and South America. Customers in emerging markets like Brazil are more active.