How To Deal With Customer'S Asking Price, Bargaining, Bargaining And Counter-Offer?
It is natural for customers to ask price, bargain and bargain. The salesperson should be psychologically prepared and do business. If we follow the customers' evaluation and mood, we can't do the same. What should we do then?
Customers will ask price as the first question, which is understandable, because this is the most concerned problem for customers. Even though customers see the price clearly, they still like to ask how much money they are asking, and the implication is to see how much discount they have.
We often see such a scenario: commodities clearly exist.
Price
The customer still asks how much it costs.
If you don't see the guide, do you not write 500 yuan? It will drive the customers out.
Sales mentality is more important than anything. Sales mentality is bad. 80% of customers will be driven away.
When the shopping guide does not throw out the preferential bait, the customer often asks: can we offer a discount? How much is it? How much is it? How much is the minimum? This time is the most test guide, because the problem is not well handled, which leads to the fact that customers can turn around or not.
Shopping guide can respond to customer's price appeal with rhetorical questions: "can you fix it today?" the implication is clear. There can be a discount today, but it can't be fixed, and you can't give it any discount.
This rhetorical question throws the question back to the customer at once. It can attack and defend, advance and retreat freely.
The general rule in quotation is to ask the other party to quote first.
Of course, when the price of the other party is far from your base price, you need a good maneuver.
Customers ask for a discount. The guide can immediately ask customers how much they want to offer.
For example, because a customer sees a product, he says his bottom price is 4500.
The risk of asking the other party to quote is probably beyond its bottom line.
4500 of the quotations can not be accepted, and then negotiation strategy is needed for further bargaining.
The three word customers often say is: it's too expensive.
Even if customers can afford it, they often say "it's too expensive" because customers are subconsciously hoping for a cheaper price. They hope that they can make more concessions.
In the face of these three words, shopping guide is easy to fall into passive, some say not expensive, some say value for money, some say it is a little expensive, some smile slightly.
In short, there are many ways to deal with this problem.
Here, we recommend shopping guide "concealment of price disadvantage with value advantage" and full of confidence: "but our products are good!" next, we must stress where, especially.
customer
That's a good point.
In this way, it is easier to capture the hearts of customers.
If the customer's bid is 4500, it is beyond the bottom line of the shopping guide.
Shopping guide
Can not accept, then the guide can be directly said: "this price we can not."
Because at this point, if you promise the customer, the customer may give up buying or enter the continuous bargaining, because your concession is easy, the customer will feel that he is fooled, then continue to counteroffer or decide to quit.
Even if the customer's quotation did not exceed the bottom line of the shopping guide, after the customer quoted price, the shopping guide could not agree. The first price quoted for the customer should be NO or even second quotations, and the third quotations should be NO. Even if they finally agreed, they should be extremely reluctant. This is the strategy of "very reluctance".
For example, if a commodity price is 4960, after the customer asks for a discount, the guide price is 4870. Finally, the store manager says the bottom price is 4800, and the result is 4650, which is 310 more favorable than the original offer.
Assuming that the base price of the guide is 4650, then she must be higher than 4650 when she first quoted the price. Only in this way can she give room to the customer to bargain. Only in this way can the customer have a sense of accomplishment.
In the process of quotation and final paction price, there will be many battles, and then step by step close to the paction price or the bottom line.
This process is like a balance without balance. By removing the left side, the right side is removed, the right side is added to the left side, and finally the balance is reached.
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